Monthly Archives: December 2008

There is NO easier way to help

According to the United Nations around 25,000 people die each day due to hunger or causes related to hunger. Most of them are children.


There are approximately 850 million people undernourished (13% of the world population) and this number is still rising.

The webpage donates 20 grains of rice each time you answer a question correctly (yes, it is that simple). It’s a win-win relation: you learn a little bit about art, languages, math, geography and chemistry,  and the site donates 100% (yes, 100%) of their income to the World Food Program of the United Nations thanks to the sponsors’ support.

Since its creation in October 2007, the site has fed more than 2 million people worldwide.

Today, I donated 1720 grains of rice. It seems it’s nothing at all, but what matters here is that each one of us contribute with a grain of sand… ¿or rice?

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Filed under HELPING HAND

Does the package sell?

Yes, definitely,

empaques bonitos

Pretty packages

  • If a dish soap begs me to do my dishes… I buy it.
  • Warhol style Campbell’s soups… I buy them.
  • Colored bottles of wine and liquor…I buy them.

But all of this because I bought a little while ago in the supermarket something I loved:

El Sombrerón

Dried fruits for punch: El Sombrerón

I found this bag in the fruits and vegetables section (good positioning) and it cost me around $30 pesos (about $2.50 USD). If I hadn’t found this little bag I wonder:

  • When would I have searched a recipe for Christmas punch…? NEVER.
  • When would I have actually prepared punch…? NEVER.
  • When would I have peeled the guavas, the plums, the sugar canes, the apples and the rest of the fruits…? NEVER.

But I found this wonder which I put in an pot, I just add some water and sugar and I let it boil till it’s done… now I can start celebrating Christmas without problems.

I really thought it was a great idea, once I try it I’ll tell you how good it is.

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Filed under BIZ IDEAS